Odoo ERP Implementation for Greatfruitness SRL

Client Overview

Organization
Greatfruitness SRL
Industry
Manufacturing, Wholesale, Retail, Logistics, Maritime Transport
Core Focus
Soap & cleaning products, specialty foods, jewelry, retail, durable goods, freight & logistics

Challenges Faced by Greatfruitness SRL

Greatfruitness was growing rapidly across various industries, which resulted in operational silos and inefficiencies. Key pain points included:

  • Fragmented Systems: Multiple departments used standalone tools for inventory, sales, manufacturing, and accounting, leading to disconnected data and poor visibility.

  • Complex Manufacturing Workflows: Their soap and cleaning compounds manufacturing included subcontracting, multiple branches, and backdated work orders—making scheduling and cost tracking difficult.

  • Inefficient Logistics and Warehouse Operations: Managing inventory across multiple warehouses with no centralized system made logistics chaotic.

  • Inaccurate Financial Reporting: Delays and errors in invoicing, approvals, and reconciliation impacted financial planning and audits.

  • No Unified HRMS: Employee management across multiple roles and regions was paper-based or semi-digital, causing delays in onboarding, payroll, and compliance tracking.

Requirement for a Robust ERP System

The company sought an integrated ERP system that could:

  • Unify all operations from sales to accounting in one platform

  • Support complex manufacturing operations, including subcontracting

  • Handle multi-branch inventory and warehouse management

  • Automate approvals, HRMS, payroll, and reporting

  • Scale flexibly with business growth

Browseinfo’s Implementation Approach

Browseinfo, with deep expertise in multi-industry Odoo implementations, adopted a phased, agile methodology:

1. Discovery & Business Process Mapping

  • Conducted detailed workshops with each department

  • Identified pain points and existing gaps in workflow

  • Mapped out to-be processes with automation and reporting touchpoints

2. Custom Implementation & Configuration

  • Tailored Odoo modules to fit Greatfruitness’s complex manufacturing and distribution flows

  • Developed and deployed custom Odoo apps for specific needs like backdated manufacturing orders, subcontracting, and multi-branch operations

3. User Training & Go-Live Support

  • Delivered module-wise training across sales, manufacturing, accounting, HR, and warehouse teams

  • Provided go-live hypercare support to ensure smooth transition

  • Continued post-implementation support with change management

Key Modules Implemented

  • Sales Management

  • Purchase Management

  • Inventory & Warehouse with multi-location and branch support

  • Core Manufacturing (MRP)

    • Subcontracting
    • Backdated Work Order Tracking
    • Multi-Branch Manufacturing

  • Invoicing & Accounting

  • HRMS: Attendance, Payroll, Recruitment

  • Approvals & Workflows

  • CRM and Leads Management

  • Custom Dashboards & Reports

Custom Integrations & Enhancements

  • MRP Subcontracting Workflow Customization

  • Manufacturing Order-Workorder Backdate and Remarks App

  • MRP Multiple Branch Unit Management App

  • Approval Chain Customization across finance and HR

  • Role-based Dashboard Views for logistics, finance, and sales

  • Automated Inventory Replenishment with purchase triggers

  • Custom Invoice Templates & Workflow Approvals

  • Multilingual and Multi-currency Support 

Results & ROI


Key Metrics

Before Odoo

After Odoo (3–6 months)

Manufacturing Scheduling Accuracy

60%

95%

Inventory Accuracy

~70%

98%

Order Fulfillment Time

2–3 days

Same-day or next-day

Financial Close Time

15+ days

< 5 days

Employee Onboarding Time

7+ days

1–2 days

Manual Data Entry Reduction

70% decrease

Departmental Reporting Time

Hours or days

Real-time dashboards


Browseinfo’s implementation enabled Greatfruitness SRL to consolidate their entire business under one system, ensuring real-time visibility, streamlined operations, and scalable processes ready for future expansion.

Conclusion

Greatfruitness SRL is now well-positioned for long-term growth, thanks to a robust and centralized ERP platform powered by Odoo and implemented by Browseinfo. By tailoring the system to support complex manufacturing, distribution, and HR workflows, Browseinfo helped the client eliminate inefficiencies, enhance decision-making, and reduce operational costs across departments.


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